BNY Mellon Charitable Gift Report 2022
BNY Mellon Charitable Gift Report 2022 assesses the philanthropic landscape, levels of giving over the past five years and donor behavior to provide insights, context, and benchmarks. This report provides analytics and observations on the charitable gift annuity (CGA) and charitable remainder trust (CRT) activity during the calendar year 2021 for 101 nonprofit organizations and the BNY Mellon Charitable Gift Fund. It includes statistics related to life income or planned gifts. Organizations represented included education (56%); faith-based (20%); social services/other (14%); cultural (6%); and healthcare (4%). Data for the report is based on completed gift records in BNY Mellon’s database as of March 30, 2022.
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Four Essential Tips to Make Your Nonprofit Mobile Friendly
What does it mean to make a nonprofit organization mobile friendly? From the organization’s website and emails to landing and donation pages, turning a nonprofit into a mobile-friendly one requires focusing on all aspects of its work.
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How Nonprofits Can Unleash the Power of Data to Create a Better World for Women
For centuries, women have struggled to break free of oppression and second-class citizenship. While charitable giving to address this problem is on the rise, philanthropic support for women’s and girls’ organizations is still less than 2% of overall charitable giving, according to a report released by the Women’s Philanthropy Institute. So why has the concept of targeting philanthropy to elevate women been so slow to catch on? Lack of critical data—or in some cases, the failure to make use of critical data—that makes the strongest possible case for support.
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How to Create Customized Nonprofit Donor Experiences
Personalizing interactions with donors is one surefire way for a nonprofit organization to create lifelong supporters of their mission. Interactions that target a large audience do have their place, but tailoring them to appeal to individuals or groups of donors allows nonprofit leaders to build and maintain lasting donor relationships. This article discusses strategies for doing so.
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How to Run a Successful Nonprofit Without Grant Writing
Grant writing is a time and resource consuming activity that saps nonprofit productive capacity. Nonprofits rely on grants as the single revenue source to fully fund their operations. The solution is to build diverse funding streams by fully integrating all services offered into a closed loop nonprofit funding model, as described in this publication.
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10 Strategic Ways Nonprofits Can Influence Giving From Major Corporations
Aligning the social goals of a for-profit with a donation to a nonprofit helps further the social initiatives of both organizations. This article presents 10 ways nonprofits can facilitate this alignment process.
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Giving USA 2022 Annual Report on Philanthropy
The nation’s longest running, most comprehensive report on philanthropy, The Annual Report on Philanthropy, is a 350+ page report with chapters that provide in-depth analysis of findings on total charitable giving, giving by sources, and giving to major recipient categories. In addition, each chapter provides strategic insights into the latest giving trends and facts.
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Stop Fundraising and Start Building Sustainable Revenue Growth
Fundraising is ultimately about relationships. People have to like you and the people behind you, believe in you and get drawn in by your story. If you are able to communicate authentically and execute a few of these guidelines, a nonprofit can stand out from the crowd and begin to create long-term partnerships, which in turn can create ongoing revenue streams.
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What Makes Narrative Change So Hard?
Nonprofits and funders can go too far in pointing fingers at their own shortcomings. The reality is that they are playing on an uneven psychological field, and this article discusses that uneven field and how to handle it.
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Why Nonprofits Should Consider A Legacy Giving Program And How To Get Started
A legacy gift is a gift that reflects a person’s deepest desires and longings to “leave their mark” after their passing, make a lasting contribution and impact society and the world long after they are gone. This article has practical suggestions on how to start up a legacy giving program.
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